The seventh edition of Tugende Mu Kikadde was one of the most attended ever. Photos | Isaac Ssejjombwe
It is said old is gold, and music precisely does it in a special way because it evokes nostalgic memories of moments in time in our past. But lately, old music seems to transcend beyond age segments as young folks are seen capturing videos of themselves joyfully and playfully dancing on TikTok to songs that were released during their parents’ and grandparents’ heyday.
In Uganda, old-timers and pretty much other music lovers flock to Tugende Mu Kikadde where artists from yesteryear headline concerts to perform and reconnect with fans and those eager to turn back the hands of time.
Tugende Mu Kikadde offers fans a nostalgic experience while also introducing younger audiences to the music that defined earlier eras.
The target audience for the idea was suited for the middle-aged but, surprisingly, it has attracted young people who appreciate old music perhaps for its hooking elements of composition, lyrical conveyance, arrangement and stage engagement by the artistes.
Diverse audience
The brain behind the concept is, you’ve guessed right, not middle-aged but rather a young creative entrepreneur….CONTINUE READING…..
