UG Brand Ambassadors Tinah Teise, Madrat & Chico pose for a picture with Emmy Hashakimana – UBL Marketing Director (center) & Hillary Baguma – UG Brand Manager (R)
The three Uganda Waragi brands – Premium, Pineapple, and Coconut have each won Gold Awards in the 2022 Monde Selection International Quality Awards, bringing the overall number of quality awards won by the brand to twenty-two.
The Monde Selection Award which began in 1961 evaluates the quality of consumer food, spirits, beverages, diet and health, and cosmetic products from all over the world through an independent 360° quality assessment.
A jury of more than 80 internationally renowned experts is assembled every year to judge the taste, smell, and visual aspects of the products, in addition to the information provided for the consumers, ingredients used, innovation, packaging, and so on.
Uganda Waragi, a product of Uganda Breweries Limited began its consistent winning streak in 2010 with Uganda Waragi Premium bringing home the first of the brand’s gold awards.
Shalom Kaite UBL’s Quality Manager, said, “Uganda Waragi boasts an authentic Ugandan heritage and continues to prove that is a rich spirit with great taste and of exceptional quality. We are proud of the strives made towards constantly creating a product that Ugandans can be proud of as they come together to celebrate their authentic Ugandan spirit.”
Hillary Baguma, UBL’s Brand Manager Mainstream Spirits said, “Since 1965, Uganda Waragi has earned its title as the Spirit of Uganda – a bold and vibrant gin that has since gained global recognition the world over as an authentic representation of the Ugandan people, bringing people together in celebration of all that makes us proud to be Ugandan.”
Uganda Breweries Limited (UBL) also won the International High Quality Trophy in 2020 for having achieved 3 consecutive years of high-level quality, grand gold, and gold awards.
Emmy Hashakimana, UBL’s Marketing, and Innovation Director said, “Uganda Waragi is a source of pride for the nation of Uganda, and we will continue to deepen our pursuit of perfection while taking the spirit of Uganda to the rest of the world.”
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